Product Director, Entereg -GSK-USA-Research Triangle Park (RTP), North Carolina
Entereg (alvimopan) is expected to be approved during 2Q2008 to reduce the duration of post operative ileus (POI) by accelerating GI recovery following bowel resection surgery. The Product Director will be a strategic leader for the Entereg brand in the hospital market. The Director will:
•Lead the development of Strategic Plans with our co-promotion partner, Adolor.
•Lead POI medical communications / speaker programs, KOL programs and association relationships.
•Establish Entereg as an integral part of hospital and health systems efforts to improve surgical quality and outcomes.
•Contribute to clinical strategies and plans for the Entereg POI hospital / surgery patient indication, leading marketing and financial analysis.
•Fully evaluate and recommend product lifecycle opportunities (dose forms, indications) to expand the utility of Entereg to patients in the hospital / institutional environment.
•Primary GSK marketing contact for the GSK Center for Medical Education and the Adolor medical affairs team responsible for grants, CME and IME programs
•US marketing representative on the GSK Entereg Project Team
This is a great opportunity gain launch, co-promotion and specialty marketing leadership experience on a high performing brand team within the growing Critical & Supportive Care Business Unit.