Meetings and Conventions: With Change and Spirit, Survival

Tamar Hosansky may have a better grasp of the potential impact of the September 11 terrorist attacks o­n pharmaceutical marketing than the Wall Street and media analysts that threaten doomsday scenarios. From her vantage point as editor of Medical Meetings, the outlook isn't as grim as many believe, but changes in continuing medical education (CME), medical association meetings, and conference travel policies are sure to come.

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