‘Advertisement’ the word itself is sufficient to throw you into the glittering ocean of celebrities, jingles, eye catching slogans and special effects. Well am I right? May be, reasons what I think behind these are, those vital changes that had occurred into the society especially among the youngsters. Again I am not here to criticize the society and targeting youngsters but I would rather like to talk about the Advertisements and the Pharmaceutical Industry.
If we consider advertisements they had a very big Deal in the Pharmaceutical industry. The whole market is dependent upon the advertisement of the product. These ads are somehow associated only with the health professional (e.g. Doctors) and the companies MR’s. They had nothing to do with the Public sector or with the common man.